About This Project
Lifetime Achievement Award in the Tyre Recycling Sector

In recognition of an outstanding contribution by an individual over the course of their career to the tyre recycling sector.

The winner of the Lifetime Achievement Award in the Tyre Recycling Sector will be decided by the Recircle Awards Voting Committee

Meet The Winner

Chen Jet How

Chen Jet How is the former Chief Executive Officer of the Kit Loong Group, which is known as being one of the pioneers of the tyre distribution and retreading industry in Malaysia. Mr Chen enjoyed a career that spanned over 60 years and oversaw the Group’s rapid growth from local retreader to international manufacturing and trading group. Some of his key achievements include and are not limited to: establishing its first retread plant in 1959, starting South-East Asia’s first tyre industry publication The Tyreman, overseeing the production of the country’s first precured truck retread and opening the Kayel tread rubber factory in Prai

Lifetime Achievement Award in the Tyre Recycling Sector Winner 2022:

Giovanni Corbetta


Giovanni Corbetta was the first director of Ecopneus, the EPR Scheme in Italy. He started 15 years ago drafting the EPR scheme for the management of ELTs in the country. Over the years he has worked closely with the Italian government to formulate the laws on tyre recycling, as well as being responsible for taking the first steps in setting up the company. During the last 10 years, Giovanni’s commitment and passion has cemented Ecopneus’s position as a key player within the Italian recycling ecosystem. Giovanni retired from the position as Managing Director of Ecopneus in 2021.